Value Driver 7 of 8 – Customer Satisfaction

Brian Kerrigan · 7/13/2023 · 1 min read

John Warrillow, the founder of The Value Builder System and the author of Built to Sell: Creating a Business That Can Thrive Without You discusses Customer Satisfaction, one of the eight key drivers of company value.

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Written by

Brian Kerrigan

Founder and Managing Partner

Excelerating Business Growth

Brian Kerrigan is the Founder & Managing Partner of Excelerating AI and Excelerating Business Growth, based in Colchester, Connecticut. He works with managing partners and owners of privately held consulting, accounting, and professional-services firms to grow enterprise value, reduce owner dependency, and prepare for premium exits. His advisory focus includes driving sales growth, profit growth, and multiple growth while minimizing annual and capital transaction taxes. Kerrigan specializes in AI-enabled operating systems and advisory services designed for professional-services firms. His focus areas also encompass recurring revenue models, subscription-based service frameworks, strategic partnerships, and the application of diagnostics in sales processes to enhance business valuation.

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